WELCOME TO TAILS & EMAILS
Pet marketing email systems that earn their treats.
With strategic, automated marketing emails you can rely on, your pet business can stay constantly connected with your customers and clients – and you can stop working like a dog for every sale and booking.
Email marketing is for the birds –
AND THE CATS, AND DOGS, AND EXOTIC SPECIES, AND HORSES, AND - WELL, YOU GET IT.
If you run a pet business, you’ve definitely been told email is important. I mean, all the brands seem to have a list – how hard could it be to throw up a form and send something out every once in a while?
TURNS OUT, VERY.
Especially when you’re trying to do it in the midst of managing appointments, fielding customer questions, restocking your inventory, and scooping (ahem) things. Somehow, email always ends up at the bottom of the dog pile – even though it’s one of the easiest ways to bring in repeat business, build client trust, and stay top-of-mind without constantly showing up online.
Want your customers to sit and stay?
PAW-FECT! THAT’S MY WHOLE THING
When it comes to pet marketing, email isn’t just a “nice to have” option or a last-minute, last-ditch way to send out a promo when you desperately need more bookings.
Whether you’re grooming pooches all day or managing an entire storefront of toys for chewers, scratchers, and sniffers, email shouldn’t be something that stresses you out.
It should be the thing that supports you in growing your business while running it – and I’m here to make it happen, without adding more to your plate (or your crate).
Veterinarians |
Pet Groomers |
Pet Trainers |
Daycares & Boarding Facilities |
Mobile Pet Services |
Pet Supply Stores |
Dog Walkers & Sitters |
Pet Photographers |
Holistic Pet Wellness Pros |
Equine Businesses |
Exotic & Aquatic Pet Shops |
Pet Subscription Boxes |
Feed Stores & Farm Supply Businesses |
Veterinarians | Pet Groomers | Pet Trainers | Daycares & Boarding Facilities | Mobile Pet Services | Pet Supply Stores | Dog Walkers & Sitters | Pet Photographers | Holistic Pet Wellness Pros | Equine Businesses | Exotic & Aquatic Pet Shops | Pet Subscription Boxes | Feed Stores & Farm Supply Businesses |
Hi! I’m Jess, your new email marketing dog-tor.
AND I WANT TO MAKE YOUR EMAIL LIST SIT UP AND SPEAK, SO YOU CAN FOCUS ON ANIMALS WITHOUT HAVING TO WORRY ABOUT AUTOMATIONS.
I help pet businesses build simple, strategic email systems that keep clients coming back – without constant posting, discounting, or chasing rebookings.
I love a good workflow, a great dog (and a sassy cat, and a friendly horse…), and making marketing feel a LOT more doable for you, so you can preserve your energy in your business while expanding your reach (and revenue).
EMAIL MARKETING FOR
Service-Based Pet Businesses
Think groomers, trainers, vets, and daycares – your marketing needs to build trust, boost rebookings, and keep you on their mind between visits, so you can stay the leader of the pack when it comes to who they trust.
EMAIL MARKETING FOR
Commerce-Based Pet Businesses
From treats to toys to subscription boxes, your emails should drive sales, increase repeat purchases, and turn one-time buyers into loyal customers who keep coming back with their tails wagging and carts full.
“Jess is not only incredibly talented and creative, but also highly communicative and easy to collaborate with. We couldn’t be happier with the final result and would gladly recommend her.”
JOHN GORLEWSKI
Beyond the Bark Blog
A collection of smart, slightly pun-filled email marketing advice made just for pet businesses. If you’re looking for practical tips, real strategies, and the occasional treat (read: template), you’re in the right place.
BEST IN SHOW:
Behind The Scenes of Creating My Sit-Stay-Subscribe Email Marketing Method
Which Emails to Send (and When) as a Pet Service Provider
3 Email Sequences Your List Can’t Fetch Results Without
FREE GUIDE!
Your subscribers want connection right meow.
The exact moment someone joins your list is the best time to build trust, show your personality, and guide them toward booking or buying – most businesses miss out on it, and I’m here to make sure you don’t.
Grab my free Welcome Automation Playbook for Pet Brands to learn what to say, when to send it, and how to make new subscribers feel right at home with your brand.
Still sniffing around?
If you made it to the bottom of the page, you either have questions or you skim websites the way my dog Rocky investigates a new park: quickly, a little chaotically, and with enthusiasm (okay, fine – I do the same thing).