“TAILS” OF SUCCESS
explore the case studies and results of working with tails & emails.
I turn “ruff” email systems into thoughtful, strategic systems that help businesses grow - and make a few tail wags along the way.
national e-commerce business client
case study
From underperforming email to strategic powerhouse - see how we transformed basic email systems into a multi-channel revenue driver with 289% growth in placed orders and built an SMS channel from scratch.
national travel agency company client
case study
A national travel agency had low engagement and no clear strategy, until we implemented advanced segmentation and A/B testing that boosted click rates by 374% in just 60 days.
BEYOND THE BLOG
hi, i’m jess! your go-to email marketing expert for pet brands.
I started this blog because far too many pet businesses are stuck guessing when it comes to email marketing – or worse, ignoring it altogether. Around here, you’ll find practical strategies, helpful examples, and a few bad dog puns to keep things interesting.
The TL;DR: Marketing your business doesn’t have to be a wild goose chase (unless you literally run a goose rescue – in which case, let’s talk. I have questions and want photos).
feeling like a fish out of water when it comes to your list?
HERE’S WHERE TO START:
Get my free Welcome Automation Playbook for Pet Brands – a step-by-step guide to creating the first set of automated emails every pet business should be sending. It’ll help you build trust, guide new subscribers toward booking or buying, and get your email list working from day one.
you’re busy wrangling pets and products – i’ll make sure your marketing emails don’t roll over and play dead.
I build strategic, personality-packed email systems for pet businesses that drive bookings, boost sales, and keep your clients and customers coming back – without adding more to your food dish plate.