CASE STUDIES & “TAILS” OF SUCCESS

Explore the results of working with Tails & Emails.

I turn “ruff” email systems into thoughtful, strategic systems that help businesses grow - and make a few tail wags along the way.

Case study for email marketing in pet businesses

Sweet Natured Pet Core E-Commerce Email Package Client Case Study

How Sweet Natured Pet turned a 31.7/100 email health score into a fully automated, on-brand program - without losing a single ounce of personality

Case study for email marketing in pet businesses

Luwello Email Audit & Strategic Roadmap Client Case Study

See how Tails & Emails helped Luwello, a USA-made dog gear brand, uncover major email marketing opportunities hiding behind a 53% open rate.

Case study for email marketing in pet businesses

National E-Commerce Business Client Case Study

From underperforming email to strategic powerhouse - see how we transformed basic email systems into a multi-channel revenue driver with 289% growth in placed orders and built an SMS channel from scratch.

Case study for email marketing in pet businesses

National Travel Agency Company Client Case Study

A national travel agency had low engagement and no clear strategy, until we implemented advanced segmentation and A/B testing that boosted click rates by 374% in just 60 days.

Pet email marketing specialist Jess helping businesses grow

Hi, I’m Jess!

Email marketing specialist for pet businesses.

I started this business because far too many pet businesses are stuck guessing when it comes to email marketing – or worse, ignoring it altogether. Around here, you’ll find the proof in the pudding, the happy tail wags, and kind words from some of the best peeps in the biz.

The TL;DR: Marketing your business doesn’t have to be a wild goose chase (unless you literally run a goose rescue – in which case, let’s talk. I have questions and want photos).

You’re busy wrangling pets and products – I’ll make sure your marketing emails don’t roll over and play dead.

I build strategic, personality-packed email systems for pet businesses that drive bookings, boost sales, and keep your clients and customers coming back – without adding more to your food dish plate.